Content Production
Box Basics is a specialty retailer focused on providing high-quality shoes, apparel, and gear for CrossFit athletes and fitness enthusiasts. We’re passionate about helping athletes perform their best by offering the best products, expert advice, and fast, reliable service.
[Client]
Box Basics
[Year]
2023-Present
[Services]
Video & Photo Production
[Category]
advertising & Social Media content
Client Brief
Challenge
As a niche footwear brand built for the CrossFit community, Box Basics has built trust through curated products and athlete-first service. However, we need to better showcase our full range of shoes across platforms in a way that’s visually compelling, scroll-stopping, and speaks directly to CrossFitters. With more brands entering the space, we need to strengthen our presence with high-quality, relevant content that reflects our knowledge, personality, and edge.
Goal
Solution
Content Production
Box Basics is a specialty retailer focused on providing high-quality shoes, apparel, and gear for CrossFit athletes and fitness enthusiasts. We’re passionate about helping athletes perform their best by offering the best products, expert advice, and fast, reliable service.
[Client]
Box Basics
[Year]
2023-Present
[Services]
Video & Photo Production
[Category]
advertising & Social Media content
Client Brief
Challenge
As a niche footwear brand built for the CrossFit community, Box Basics has built trust through curated products and athlete-first service. However, we need to better showcase our full range of shoes across platforms in a way that’s visually compelling, scroll-stopping, and speaks directly to CrossFitters. With more brands entering the space, we need to strengthen our presence with high-quality, relevant content that reflects our knowledge, personality, and edge.
Goal
Solution
Content Production
Box Basics is a specialty retailer focused on providing high-quality shoes, apparel, and gear for CrossFit athletes and fitness enthusiasts. We’re passionate about helping athletes perform their best by offering the best products, expert advice, and fast, reliable service.
[Client]
Box Basics
[Year]
2023-Present
[Services]
Video & Photo Production
[Category]
advertising & Social Media content
Client Brief
Challenge
As a niche footwear brand built for the CrossFit community, Box Basics has built trust through curated products and athlete-first service. However, we need to better showcase our full range of shoes across platforms in a way that’s visually compelling, scroll-stopping, and speaks directly to CrossFitters. With more brands entering the space, we need to strengthen our presence with high-quality, relevant content that reflects our knowledge, personality, and edge.
Goal
Solution
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